By Ncaba Ntshakala
Eswatini Meat Industries, affectionately known as Embiveni Meats, has joined forces with Philani Maswati Charity Organization for the highly anticipated and second biggest entertainment event it the country; Embiveni Biggest Braai 2024 8th Edition.
The meat giant has not only lent its name but also provided substantial sponsorship which will bring a significant milestone in the event’s history.
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The partnership was unveiled during a ceremony attended by key figures from both organizations. Present at the event were Lutfo Dlamini, Chairperson of Philani Maswati Charity Organization, Phasika Mhlanga, Managing Director of Eswatini Meat Industries (EMI), and other officials from EMI.
Speaking at the unveiling, Phasika Mhlanga, Managing Director of EMI, emphasized the company’s commitment to excellence and community engagement.
As proud sponsors of the Embiveni Biggest Braai, Mhlanga highlighted the event as a platform to showcase EMI’s dedication to supporting initiatives that uplift and benefit the community.
He extended a heartfelt invitation to all emaSwati to join them in sponsoring an event that promises to be a highlight on Eswatini’s social calendar.
Lutfo Dlamini lauded Embiveni for their mega sponsorship which he asserted that it would make a huge impact not only on the vent but also on the lives of the elderly.
The Embiveni Biggest Braai holds a special place in the hearts of many emaSwati, not only as a celebration of food and culture but also as a fundraiser with a noble cause.
The event is a vital fundraising platform for the Philani Maswati Charity Organization. The funds raised are directed towards supporting various projects initiated by the organization across the country.
Philani Maswati Charity Organization is a non-profit organization with Her Majesty Indlovukazi as its patron. The organization was founded to assist the elderly people throughout the Eswatini.
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Through its impactful projects and initiatives, the organization has improved the lives of the many elderly people in the country. It has provided food hampers, shelter and clothing to emaSwati.
Eswatini Meat Industries (EMI) on the other hand, is the leading meat processing company in the Kingdom of Eswatini.
With a strong focus on producing high-quality beef products, EMI has established itself as a prominent player in the local market and has expanded its operations to include exporting to Europe.
