By Thokozani Mazibuko
Prime Minister Russell Dlamini has lauded the success of this year’s International Trade Fair (ETIF), held at the Mavuso Trade Centre, which attracted over 250 exhibitors and more than 50,000 visitors, including professional buyers.
Speaking during the event, the PM emphasized the fair’s significant role in Eswatini’s economic landscape and its alignment with the government’s ambitious target of achieving a 12% economic growth rate during the current term.
In his grand closing address, PM Dlamini reflected on the 56-year history of the ETIF, noting its evolution from a traditional trade exhibition into a vibrant networking event that fosters innovative business ideas and acts as a launchpad for regional and international markets.
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“The success of the fair has made it an event to look forward to each year, marking a crucial step in promoting trade and investment,” he said.
Highlighting the impact of the trade fair, Dlamini noted that the lessons gleaned from the event have translated into tangible orders, further boosting exports and contributing to the nation’s ambitious economic goals.
The PM drew attention to this year’s theme, “Accelerate Business Growth through Digital Transformation,” which underscores the government’s commitment to enhancing service delivery and leveraging new technologies for business growth, aligning with the broader “Government in Your Hand” vision.
“This event served as a significant opportunity for stakeholders and the government to engage on the pivotal topic of digital transformation,” he remarked.
The Prime Minister’s vision reflects a strategic drive to integrate modern technologies into business practices to stimulate growth and create a conducive environment for sustainable economic development.
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It is worth noting that as Eswatini looks to the future, the emphasis on digital transformation coupled with the expansive networking facilitated by the ETIF positions the country for potentially remarkable economic advancement.
With the government’s determination to foster a robust trade environment and expand international markets, the goal of achieving a 12% growth in the current term could well be within reach.
